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Our Story

My name is Alison, I am a self taught cake designer / sugar craft artist based in Sutton-at-Hone, Dartford. 

In 2009 I started a company called Icingwizard cake toppers to be able to produce picture prints for other cake makers.

I was constantly being asked if I could make the cakes as well, but due to being at work full time I was unable to do so.


I became so busy with the company that in 2011 I decided to leave my job and concentrate on Icingwizard Cake Toppers.  I was still getting asked if I could make the cakes as well, so I started to make some for a few friends and family. 

I had been to a few cake shows over the years and in 2015 I decided to enter Cake international London " just for a laugh"  Never expected to win any thing, but I cam away with a bronze medal in the wedding cake category! 

This gave me the confidence to make more detailed cakes for customers and was the start of Icingwizard Cakes.

I haven't forgotten about my edible prints and do still offer this service along side my bespoke cakes for any occasion.